18 posts of Tourism basics rubric and 12 agent’s profiles
Coral Travel is one of the largest classic travel agencies in Europe with branches in many countries, including Russia, where it has 1.8 million visitors on its site. It also sells franchises to smaller agencies that operate under its brand.
For three months, I managed the social networks of one of them with its own network of 9 offices in Moscow and 10,000 monthly visitors on its site. In particular, I came up with and idea and wrote 18 posts in the Tourism Basics series, which explain the most important concepts in the popular “what is” and “how-to” formats. For example, “What is a charter flight” and “How to travel in the rainy season“. All in all, with other formats, it turned out to be 90 posts, one per each day of the week.
I also recorded a series of interviews with agency employees called “Who helps you travel” in the format of a questionnaire with funny questions like “Who is scarier: ghosts or aliens?”, so they weren’t really about tourism. I have also responded to them.
Russian
Aug — Oct 2017
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